content strategy & planning

content strategy & planning

content strategy & planning

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We build your content plan around SEO goals, giving you clarity on what to create, when to publish and how to grow visibility.

Creating content without a clear strategy is like posting in the dark. We help you define a plan that aligns with how patients search and what Google rewards. From keyword clustering to content types and timing, we turn your SEO goals into a structured plan that works for your clinic and builds long term traffic.

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How We Deliver It

How We Deliver It

Research keywords based on patient intent and local relevance

Research keywords based on patient intent and local relevance

Identify content gaps and missed ranking opportunities

Identify content gaps and missed ranking opportunities

Plan a structured content calendar for three to six months

Plan a structured content calendar for three to six months

Recommend titles, topics and page types

Recommend titles, topics and page types

Prioritise based on intent, opportunity and competition

Prioritise based on intent, opportunity and competition

what we cover

Local and service based blog topics

Content ideas mapped to the patient journey

Suggestions for landing pages, FAQs and support content

Keyword themes with search intent

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Homepage and main service pages

Contact, about, and location pages

Booking integration and lead capture forms

Clean visual layout with space and flow

SEO ready foundation and structure

what we cover

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what you can expect

A clear plan that shows what to create and why

More visibility for long tail and local searches

Stronger support for service page rankings

Higher quality traffic that converts better

WHAT YOU CAN EXPECT

A modern and trustworthy website that represents your practice

Higher engagement and more conversions from new visitors

Clearer messaging and stronger user journey

A platform that supports ongoing marketing campaigns

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FREQUENTLY ASKED QUESTION

Will you also write the content?
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How long does the strategy cover?
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Can this work with my existing blog?
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How do you know what patients are searching for?
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Does this help with Google rankings?
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Will you also write the content?

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How long does the strategy cover?

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Can this work with my existing blog?

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How do you know what patients are searching for?

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Does this help with Google rankings?

Plus Icon
Will you also write the content?
Plus Icon
How long does the strategy cover?
Plus Icon
Can this work with my existing blog?
Plus Icon
How do you know what patients are searching for?
Plus Icon
Does this help with Google rankings?
Plus Icon